Fezzari Part of Worldwide Land Rover Discovery Launch
Fezzari Bicycles was happy to be part of the worldwide launch of the All-New 2017 Discovery with Jaguar Land Rover, UK, in Southern Utah in March, 2017. Land Rover hosted media from all over the world to experience the 2017 All-New Discovery in some of the most beautiful country in the world in our back yard, including the Coral Pink Sand Dunes, Zion National Park, and the red rock cliffs of Southern Utah.
Land Rover chose Fezzari for this event because of Fezzari’s reputation for providing amazing riding experiences through custom bikes. Part of the experience included Fezzari bicycles on display in lifestyle settings on the 2017 All-New Discovery.
Media were also able to demo Fezzari bikes on the slick rock trails of Southern Utah. Jordan Washburn, Marketing Events Manager at Fezzari Bicycles, said, “We are happy to have participated in this worldwide launch event of the new Land Rover Discovery. Fezzari is all about custom outdoor experiences.”